A leap of Faith
Deep in the heart of rural Bengal, we convinced a single weaver to challenge the conservative Jamdani motifs and trust our experimental designs. His initial hesitation quickly made way for enthusiasm and set the tone for what is today the unconventional Karomi Jamdani.

Strength to Strength
Today, we work with several weaving clusters in Bengal. What makes Karomi Jamdani unconventional is its artistic approach to design. Modern in spirit, rooted in tradition, a multifaceted studio bridges the gap from village to market. Thus, making the leap from sustaining the craft and villages, to dressing the chic, sophisticated, environmentally conscious consumer.
Over the years, apart from weaving, we have grown to work with other crafts such as hand-block printing and kantha embroidery. In recognition of innovation and quality in handloom weaving, Karomi received the UNESCO Award of Excellence for Handicrafts in 2012 and 2014.

The Founders
The Creative Head and founder of Karomi, Sarita is a graduate from the Faculty of Fine Arts, M.S. University, Baroda and a postgraduate in Textile Design and Development from NIFT, Delhi. After completing her masters in 1998, and working in the field for over 8 years, Sarita set up Karomi in 2007.
With over 6 years of experience as a Research Analyst, Sarika, a chartered accountant, joined Karomi in 2009, to provide a more sustainable business leadership to the firm. She brings to Karomi a wide range of experiences from financial to supply chain management, steering the firm to its present growth.
OUR STUDIO TEAM

Sarita Ganeriwala
Creative and Operational Head

Sarika Ginodia
Business Head

Tanya Choudhary
Textile Designer

Vidushi Srivastava
Apparel Designer

Aastha Ginodia
Digital Presence Manager

Sona S
Senior Marketing Executive

Abhishek Kumar
Merchandiser

Nabanita Maity
Textile Designer

Soma Das
Administrative Executive

Akhil Basak
Weaver and Field Coordinator

Tarak Basak
Field Coordinator – Textiles

Ahona Naskar
Production and Quality Executive

Ramesh Ram
Accounts Executive

Nisha Das
Stock Keeper

Samir Bisui
Office Assistant

Pinki Chakrabortoy
Office Assistant

Biswajit Saha
Masterji

Mofijul Jamadar
Tailor

Sukumar Paramanya
Tailor

Halim Laskar
Tailor

Samaresh Mandal
Tailor

Saifulla Gazi
Tailor

Bapi Bhattcharjee
Tailor

Dipali Barua
Kantha Embroiderer

Shikha Mondal
Kantha Embroiderer

Anwari Begum
Hand Embroiderer

Shipra Gayen
Hand Embroiderer

Swati Das
Hand Embroiderer